ESPN announced the BIG NEWS!!!
For the 2008-2009 fiscal year, the conference will distribute a record $130 million amoung its member institutions - 14.5 percent better than last year's previous record of $113.5 million.
Robust growth - you bet!!!
What brought about this increase> Per ESPN ...
1. The strength of our conference, the Big 12 brand, our great fans who travel extremely well and television ratings," Alden said. "With all of that and the job that [Big 12 commissioner] Dan [Beebe] has done, it will bear fruit for the entire league."
2. Two Big 12 teams particpated in the Bowl Championship Series -- by Texas in the Fiesta Bowl and Oklahoma in the BCS National Championship Game. It marked the fourth time in the last six seasons that the Big 12 qualified the maximum two teams into the BCS.
From $113.5 million to $130 million - not bad in these ecomonic times.
What can we expect next year???
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